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Is it Time to Forget Free Social Media Marketing?

Is the social media free lunch over? When I joined Facebook and Twitter in 2008 the key attraction was that you could gain attention and market on social media for free. There was little social media advertising available and it was usually not an easy task and not self service....
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5 Clever Social Media Marketing Campaigns that Went Viral

Social media has provided marketers with some powerful new tools. They are global, potentially viral and free. Businesses will often have entire teams dedicated to communicating with followers, and will spend a significant chunk of their budget acquiring new leads from the Internet. From blogging to pay-per-click advertising, there are...
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